Rays of Sunlight

Rays of Sunlight was on a mission to reach their target audience and increase awareness with a revamped website and logo. 

Our team started by getting insights into Rays of Sunlight's past present and future with the discovery and strategy phases. Then we transitioned to visualizing the identity. We introduced a vibrant new color palette, typefont, and logo options. We provided detailed website strategy, user experience, and cohesive website copy to entice consumers to sign up for Ray of Sunlight workshops and programs.