With a refined brand identity and professionally designed marketing assets in hand, Dana Pointer’s campaign launched with strength, style, and strategic clarity—amplifying her voice across Cook County and mobilizing voters with purpose.

Our work laid the foundation for a people-powered campaign that’s both visually cohesive and operationally effective. From walk cards in voters’ mailboxes to banners at high-visibility fundraisers, every asset was designed to meet the moment and move the mission forward.

- Expanded Campaign Visibility: The campaign’s cohesive brand identity and striking visual assets have helped Dana reach thousands of constituents across Cook County—through grassroots canvassing, social media touchpoints, and high-traffic community events.

- Community Mobilization: Walk cards, banners, and printed collateral are being used across neighborhoods to educate, connect, and inspire voters. These materials have become key tools for field organizers and volunteers, allowing the campaign to scale their door-to-door efforts and build momentum.

- Fundraising Activation: The branded banner and digital graphics were designed to elevate Dana’s presence at in-person fundraisers and supporter events—ensuring she shows up polished, professional, and prepared to secure critical financial support.

- Consistent Messaging Across Channels: Whether Dana is speaking to a voter on the street or sharing her platform online, every touchpoint is aligned with a strong visual system and message framework—building credibility and reinforcing campaign goals.

- Trusted First Impressions: With a brand that mirrors Dana’s authenticity, values, and commitment to equity, the campaign has made meaningful first impressions that convert into ongoing engagement and voter interest.