We're

at

EXPERTS

STORYTELLING

APARTMENT 1A is a unique branding and creative collective designed to transform businesses into brands with purpose. We empower small to medium businesses, entrepreneurs, emerging brands, and change agents to discover their inner voice and use it...unapologetically.

We take on the challenge of finding brand clarity while maintaining brand integrity. With a deep appreciation for the harmony between messaging and visual art; we're in our element bringing creative visions to life through bold—and slightly disruptive—branding and marketing concepts.

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In short, brand strategy is a long-term plan, a business or person uses to achieve predefined brand goals. A great strategy takes into account a brand’s purpose, audience, mission, voice, and tone, outlining consistent messaging that impacts how your customers perceive your company, product or services.

what is

BRANDING?

DO

what we

BRAND DEVELOPMENT

We partner with our clients to establish clarity, awareness and legacy when launching new concepts, products or services

BRAND DISCOVERY

We research your brand’s past and future and analyze your competitors, developing insights to pave the way for your brand to stand out, flourish, and evolve.

BRAND NAMING

Your name says a lot. Names create narratives that connects your brand to your audience. Come to us with a concept for a product, service or business and we can help you get comfortable with what to call it.

BRAND IDENTITY

Our team of bonafide creatives collaborate to design your brand’s visual experience, communicating your purpose, mission, color, and feel. That includes your logo, website, social media assets and more.

BRAND EXPERIENCES

We see your brand to the experiential phase by designing and managing interactive immersion activations with your unique audience in mind.

BRAND STRATEGY

We develop a creative actionable plan to lay the foundation for your brand. We set realistic benchmarks to make sure everything we touch has your brand’s messaging and leverages new opportunities.

BRANDED CONTENT

We conceptualize and curate content and messaging that engages your target audience, increases brand loyalty and awareness.

BRAND MARKETING

We thrive at engaging your target audience to create authentic community and conversation surrounding your brand.

DIGITAL EXPERIENCES

Spread the word with fully integrated marketing plans that seamlessly integrate social media, emails, newsletters and more.

Every business is different. We support your brand journey through every phase.

customize your

EXPERIENCE

Design

Personal

Branding

Branded

Assets

HEAD

of

the

HOUSE

Dominique Zonyeé

CEO | FOUNDER

Harlem, NY. Apartment 1A. Where my brand journey began.

A seasoned journalist, copywriter, producer, and lifetime creative navigating through the concrete jungle was humbling. The determination and resilience of hustlers, go-getters, strivers, and survivors in pursuit of identity and purpose in the big city always inspired me.

Driven by my passion for storytelling and infatuation with brand architecture I created Apartment 1A for disrupters, fire starters, game-changers, rockstars and innovative underdogs looking to shift the narrative and leverage change and inclusivity in any industry.

With Apartment 1A, I’m on a mission to educate business owners, startups and entrepreneurs on the power of branding. My goal is to build genuine connections between brands and the people that fuel them.